X Studios is built on one belief: the next brands the world falls for will come from India. We take makers and build them into names people believe in, work that is felt, remembered, and
respected.
One partner, from the first idea to the finished campaign. X Studios & Fashion Labs.
30
Years in fashion
4
Continents
8
Services
1
Partner, end to end
From the journal
There has never been a better time to build a global fashion brand from India.
A menswear house, built from a notebook of first principles.
Menswear
UNmoda
The world’s first streetwear built for women.
Label
What we believe
Fashion can be built responsibly, or it should not be built at all.
Sustainability is a condition of the work, not a campaign we run once a year. It sits inside every brief, from the materials we recommend to the lifespan of what we make.
Fashion can be built responsibly, or it should not be built at all.
Sustainability is a condition of the work, not a campaign we run once a year. It sits inside every brief, from the materials we recommend to the lifespan of what we make.
“We work close to where fashion is actually made: the material, the supply chain, the people. That is an advantage no studio in London or Sydney can borrow.
“
X Studios, on how we work
The founder
He is not here to prove anything. He is here to make things possible.
Kal Kalim spends his days on four questions: the future of branding, the future of content, the future of design, and the future of humanity in fashion. They are not themes he thinks about. They are the work. He comes at them the long way, thirty years, four continents, more than a hundred projects, and nearly every part of the craft done with his own hands: designed, shot, written, built. He believes India is not the world’s factory but its next great design voice. That belief is why X Studios works from Tiruppur.